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- In re Holocaust Victim Assets Litigation
(Swiss Banks) Master Docket No.CV-96-4849 (ERK) (MDG) Consolidated with CV965161 and CV97461 (E.D.NY)
Kinsella/Novak served as part of the notice team that designed and implemented the worldwide program to reach Holocaust survivors and their heirs in this historic litigation. Kinsella/Novak was responsible for planning and managing U.S. paid media, outreach to Romani Holocaust victims in Europe, Russia and the former Soviet Union, and conducting and executing "earned media" in 37 countries with press conferences/briefings in Berlin, Budapest, Moscow, Paris, Tel Aviv and a simulcast of the New York press conference on the Internet.
- The International Commission on Holocaust Era Insurance Claims Outreach
The International Commission on Holocaust Era Insurance Claims (ICHEIC) headed by former U.S. Secretary of State, Lawrence S. Eagleburger, worked with international insurance companies Allianz AG, AXA, Generali, Winterthur Leben, Zurich Financial Services, and their subsidiaries to initiate a process to resolve the unpaid insurance claims of Holocaust victims, survivors, their heirs and beneficiaries for life, education and dowry policies issued between 1920 and 1945.
The outreach program conducted by the Swiss Banks notice team involved 70 countries, utilizing paid advertising in mainstream and Jewish publications, press conferences and other earned media activities, work through Jewish religious, social and cultural organizations as well as the development of in-country outreach coordinators in the United States, Israel, Eastern and Western Europe, areas of the Former Soviet Union and Latin America. Kinsella/Novak coordinated the project, executed international earned media and placed U.S. paid media.
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